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8 Tips for Choosing the Right Hashtags for Your Hashtag Aggregator Tool
Hashtags! They're such an easy thing, but they're crucial for helping people find things in social networks.
If you're an avid social media user have you surely seen them. Sometimes, posts have more hashtags than normal text. In fact, they were initially created as a way to start conversations and organize. They've evolved into the core for social media-based marketing.
Social media platforms that utilize hashtags actual work as a tool to aggregate hashtags that gathers all relevant posts that are found during an online search, you are able to create your own hashtags and create your own personal hashtag feed on social media.
Curator.io is a customizable aggregator which lets you pull from more than a dozen different sources. If you're interested in giving Curator.io's unlimited plan for free a try, sign up now.
Why Hashtags are Important
While hashtags may seem pointless to the uninitiated However, they're a great tool to help you market your company. This is because they can expand your reach, strengthen your brand, and help get your content to people who need to see it.
With hashtags, you can take advantage of one of the easiest ways to increase your influence beyond your current followers. When you use hashtags that are relevant, users searching for these keywords will be able to find your posts and updates, and can follow your business.
Hashtags aren't just a simple fad. They actually help dramatically improve engagement. That's why businesses focus in a great deal on choosing the appropriate hashtags, as well as trying to come up with their own trendy hashtags. HubSpot analyzed the most popular hashtags used on Twitter and discovered that some hashtags had more than 1000% more engagement.
While the idea to utilize the # sign to create group chats was first suggested by chat clients like IRC in the mid-90s (bonus points if you can remember using it) however, it wasn't trendy until 2007 when Chris Messina suggested using # signs to group and tag conversations. Since then, hashtags have become the best method of helping users on social media locate related content and conversations.
If your business uses the appropriate hashtags and accumulating related content, your customers and followers will see you as a leader in your field.
After you've learned that hashtags are an essential tools for engagement and marketing and tool, you should take an in-depth look at what an hashtag aggregator does. Then, we'll guide you know how to select the right hashtags.
Using a Hashtag Aggregator Tool
A social media platform is an aggregator of hashtags that is essentially a huge tool. When you use the search function in order to locate an appropriate keyword or phrase the results will not just pull hashtags from posts, but also similar hashtags.
However, you'll want to be more specific. For example, perhaps you just want to collect posts that use hashtags for wildlife conservation to match your brand's mission to create an eco-friendly future. This is where a hashtag aggregator tool can help.
You select only the hashtags that you'd like (more on choosing the best hashtags right up). Then, the tool pulls just those hashtags from the selected networks. You can embed the feed on your website or even during an event, or conference. This improves engagement and helps establish your brand as a go-to sources of news and information.
Don't forget that you don't need to be the first creating something unique and creative. Gathering conversations is a great engagement and marketing strategy.
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