How to Add Keywords to Your Website
Understanding Keywords
Keywords are words or phrases that users search for on search engines like Google. By optimizing your website for certain keywords, you can attract more relevant traffic from search results. Some key things to know about keywords:
Keywords should be relevant to your website's topic and what people would search for to find information on that topic. For example, a website about gardening may target keywords like "gardening tips", "flower seeds", etc.
It's best to focus on targeting long-tail, more specific, rather than very general, with a lot more competition. For example, targeting "gardening" may be too broad, while "how to plant tulip bulbs" is more specific.
Use keywords naturally in your content and don't over-optimize or stuff keywords unnaturally. Search engines can detect and penalize websites for unnatural keyword stuffing. The next step is to learn
How to Add Keywords to Your Website .
Adding Keywords to Content
The main places to add targeted keywords are:
Page Titles - The HTML <title> tag of each page should contain the main keyword/phrase for that page. For example, a page about planting tulips may have a title of "How to Plant Tulip Bulbs: A Step-by-Step Guide".
Page URLs - Targeted keywords in URLs help with SEO and also make URLs more user-friendly. For example, www.example.com/planting-tulip-bulbs instead of www.example.com/page345.html.
Headings - Targeted keywords in <h1>, <h2>, and <h3> heading tags help with internal linking and scanning of pages by search engines.